Otherside and the Rise of the Bored Apes

A primer on Yuga Labs.

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ABOUT

This episode is sponsored by Nexo.io, NEAR and FTX US.

It’s only been a year since people were able to mint a bored looking ape NFT for about $200. But in that year, the company behind the Bored Ape Yacht Club has recruited celebrities, raised hundreds of millions of dollars, acquired the IP of other key NFTs, launched its own cryptocurrency, and most recently, sold plots of virtual land for its forthcoming metaverse.

“The Breakdown” is written, produced by and features Nathaniel Whittemore aka NLW, with today's editing by Jonas Huck and Rob Mitchell, research by Scott Hill and additional production support by Eleanor Pahl. Jared Schwartz is our executive producer and our theme music is “Countdown” by Neon Beach. The music you heard today behind our sponsors is “Catnip” by Famous Cats and “I Don't Know How To Explain It” by Aaron Sprinkle. Image credit: Mario Tama/Getty Images, modified by CoinDesk. Join the discussion at discord.gg/VrKRrfKCz8.

HOST

Nathaniel Whittemore

NLW is an independent strategy and communications consultant for leading crypto companies as well as host of The Breakdown – the fastest-growing podcast in crypto. Whittemore has been a VC with Learn Capital, was on the founding team of Change.org, and founded a program design center at his alma mater Northwestern University that helped inspire the largest donation in the school’s history.