Filip Wielanier

Filip Wielanier

Dernières de Filip Wielanier


Analyses

Wake Up, Web3: Your Marketing Is Fueling a Bot Epidemic

We need airdrops and KOL campaigns that, instead of creating empty buzz and boosting vanity metrics, convert real committed users, build brand relationships, and bring large rewards to engaged communities, says Filip Wielanier, co-founder of Cookie3, a Web3 marketing platform.

(Shutterstock, modified by CoinDesk)

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