Crypto Investment Firm Grayscale Names New CEO, Plans to Double Staff in 2021

Digital asset manager Grayscale Investments has named Michael Sonnenshein, currently the firm's managing director, as CEO.

• Sonnenshein has been with Grayscale for seven years and will now take over the CEO role from Grayscale’s founder, Barry Silbert, according to an announcement Thursday.
• Prior to his time at Grayscale, Sonnenshein held roles at JPMorgan, Barclays and Bank of America.
• Grayscale's assets under management has grown from $2 billion at the start of 2020 to over $20 billion today, making it one of the fastest-growing asset managers of all time, said Silbert.
• Silbert will continue as CEO of Grayscale’s parent company, Digital Currency Group, the parent company of CoinDesk.
• As CEO, Sonnenshein is expected to guide Grayscale's strategic direction and help scale the business.
• As part of that effort, the company expects to double its staff in 2021, as well as roll out new investment products.

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