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DJ Steve Aoki to Launch Sci-Fi NFTs on Nifty Gateway

The EDM musician is doubling down on an NFT drop from March. Can he fetch another $4.25 million in late April?

DJ Steve Aoki performs in Tampa
DJ Steve Aoki performs in Tampa

DJ Steve Aoki rejects claims non-fungible tokens (NFTs) are in a bubble.

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“The way I feel about it, [NFTs] are here to stay,” Aoki told CoinDesk in an interview. They are "not going anywhere.”

Announced Thursday, Aoki has partnered with Tom Bilyeu, motivational speaker and founder of Impact Theory, to launch the sci-fi comic-themed “Neon Future” NFT set. The pieces, created by digital artist Maciej Kuciara, will go live on Nifty Gateway on April 27.

The upcoming NFT drop isn’t Aoki’s first NFT rodeo. On March 7 he launched the “Dream Catcher” series via Nifty Gateway in collaboration with artist Antoni Tudisco. The sale raked in $4.25 million in sales with an $888,888 winning bid for a single piece, according to Rolling Stone.

The NFT market has sagged since spiking earlier this year. In April, sales fell across the sector, according to data from NonFungible.com. That said, crypto worth millions of dollars is still being spent on digital artworks.

Aoki said he invested in bitcoin back when it was trading around $11,000 thinking he was late. “I like to be early in as many things as possible like this,” he said, and as an artist, he is always “looking for the next thing” such as NFTs.

For many artists, it has been a challenging time, with creatives unable to resume touring activity due to the COVID-19 pandemic. In response, NFTs have seen growth by creating opportunities for struggling artists and their fans.

Steve Aoki’s NFT journey

Bilyeu co-created the Neon Future online comic collection with Aoki in 2018, he told CoinDesk. NFTs have been great for the market because artists no longer have to convince a “middleman” to feature their work.

“Maciej [Kuciara] doesn't have to convince the owner of a studio to put him on. Right, that's his talent, and now finally that talent has a way to shine,” said Bilyeu.

Read more: How to Create, Buy and Sell NFTs

In February, Tesla’s Elon Musk teased his Twitter followers by entering the market briefly with an attempt to auction off a techno-themed NFT, with bids reaching the million-dollar mark. Musk later had a change of heart and decided not to sell the NFT.

Commenting on Musk’s attempt to dabble in the NFT space and the release of an EDM music track titled, “Don't Doubt ur Vibe,” DJ Aoki said he'd love to collaborate with the “Technoking of Tesla” in the future.

“I’ve been trying to actually work with him. I want to be in a room with him for a few hours and just get into a zone and start to create.”

Tanzeel Akhtar

Tanzeel Akhtar has contributed to The Wall Street Journal, BBC, Bloomberg, CNBC, Forbes Africa, Financial Times, The Street, Citywire, Investing.com, Euromoney, Yahoo! Finance, Benzinga, Kitco News, African Business Magazine, Hedge Week, Campden Family Office, Modern Investor, Spear's Wealth Management Magazine, Global Investor, ETF.com, ETF Stream, CIO UK, Funds Global Asia, Portfolio Institutional, Interactive Investor, Bitcoin Magazine, CryptoNews.com, Bitcoin.com, The Local, The Next Web, Mining Journal, Money Marketing, Marketing Week and more. Tanzeel trained as a foreign correspondent at the University of Helsinki, Finland and newspaper journalist at the University of Central Lancashire, UK. She holds a BA (Honours) in English Literature from the Manchester Metropolitan University, UK and completed a semester abroad as an ERASMUS student at the National and Kapodistrian University of Athens, Greece. She is NCTJ Qualified - Media Law, Public Administration and passed the Shorthand 100WPM with distinction. She does not currently hold value in any digital currencies or projects.

Tanzeel Akhtar