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Animoca Brands and Hex Trust Partner to Provide Institutional-Grade Wallets for GameFi

Hex Trust will offer financial services to users of Animoca Brands’ ecosystem.

Updated May 11, 2023, 5:49 p.m. Published Nov 25, 2021, 10:56 a.m.

Animoca Brands and Hex Trust are partnering to provide institutional-grade wallets and financial services for online gamers, the two companies said in a press release on Thursday.

Animoca Brands is a leading investor in decentralized gaming and non-fungible tokens (NFTs), with a $2.2 billion valuation as of October. Hex Trust is a crypto custodian and financial services provider with licenses in Hong Kong and Singapore.
Hex Trust will serve as custodian and provide financial services to gamers in Animoca Brands’ ecosystem, which includes The Sandbox, according to the press release. The services will also include banking services for NFTs and other crypto assets, the statement said.
“We believe that GameFi will follow the same process of institutionalization we experienced in the cryptocurrency market,” CEO and co-founder of Hex Trust Alessio Quaglini said in the press release.

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Eliza Gkritsi

Eliza Gkritsi is a CoinDesk contributor focused on the intersection of crypto and AI, having previously covered mining for two years. She previously worked at TechNode in Shanghai and has graduated from the London School of Economics, Fudan University, and the University of York. She owns 25 WLD. She tweets as @egreechee.