Web3


Web3

Director ejecutivo de Polygon Studios: Nuestra empresa es un «embudo» para las asociaciones con grandes marcas

Ryan Wyatt analiza por qué las marcas de consumo “similares a la Web2” que buscan dar el salto a la Web3 están acudiendo en masa a su empresa.

Ryan Wyatt (Will Ess for Pixelmind.ai/CoinDesk)

Videos

The Brains Behind Starbucks Rewards Help Push Coffee Chain Giant Into Web3

Starbucks Rewards is one of the most successful loyalty programs in retail, with about 60 million memberships worldwide. Adam Brotman, the brains behind Starbucks Rewards, is now the co-CEO of Forum3 and helping the coffee giant with Starbucks Odyssey, its Web3-powered loyalty program. As one of CoinDesk's Most Influential 2022, Brotman joins "The Hash" to discuss the significance of expanding the rewards system to blockchain and incorporating digital collectibles.

CoinDesk placeholder image

Videos

Polygon Studios CEO on Partnership With Starbucks

Polygon’s business-development team has managed to land partnerships with major brands entering the Web3 space, including Nike, Reddit, Meta and Robinhood. Polygon Studios CEO Ryan Wyatt, who made CoinDesk's Most Influential 2022 list, discusses the details of their latest collaboration with Starbucks and his outlook for mainstream adoption of crypto.

CoinDesk placeholder image

Web3

Starbucks lanza la versión beta del programa de fidelización Web3 'Odyssey'

La prueba del programa experiencial combina recompensas de fidelización de clientes con recolección de NFT y otros elementos gamificados.

Vaso de Starbucks. (Ricko Pan/Unsplash, modificado por CoinDesk)

Videos

Starbucks Unveils Web3-Powered Rewards Program Beta for Select Members

Starbucks has officially launched the beta testing of “Starbucks Odyssey,” a rewards program powered by Web3 technology. “The Hash” panel discusses what this means for mainstream adoption of crypto and the growing NFT market.

CoinDesk placeholder image

Web3

El mercado NFT Magic Eden avanza en el mundo de los videojuegos con una nueva incorporación

Chris Akhavan asumirá el nuevo rol de director de juegos para desarrollar la estrategia de juegos Web3 del mercado luego de su expansión a la red Polygon .

Chris Akhavan (Magic Eden)

Web3

Steve Aoki y 3LAU lanzan el proyecto musical PUNX usando la propiedad intelectual de CryptoPunks

Los DJ y los entusiastas de NFT se están uniendo para crear un "supergrupo audiovisual que fusiona la vida real y el metaverso".

(Artwork by NoPattern, supplied by PUNX)

Videos

ImmutableX NFTs Now Available on Nifty Gateway

NFTs from Web3 games powered by Ethereum scaling product ImmutableX are now available on Gemini-owned NFT marketplace Nifty Gateway. "The Hash" panel discusses what this means for the blockchain gaming industry.

Recent Videos

Web3

"¿Crees en las segundas oportunidades?" Otra DAO recauda fondos para comprar una copia de la Constitución de EE. UU.

Inspirado por el intento de ConstitutionDAO del año pasado, ConstitutionDAO2, una organización no afiliada, recibió $34,000 en contribuciones públicas en su primer día.

(Alexi Rosenfeld/Getty Images)

Videos

Vayner3 President on Connecting Traditional Brands with Web3

Vayner3, the Web3 arm of Gary Vaynerchuk's VaynerMedia, is onboarding mainstream companies like KFC and Crocs into the world of Web3. Vayner3 president Avery Akkineni, who also made CoinDesk's Most Influential 2022 list, joins "The Hash" to discuss the corporate appetite for Web3 and how the space could evolve in the wake of the recent crypto contagion.

Recent Videos