Web3 Marketing 2024

How Web3 marketing changes the relationship between the brand and consumer, taking out the middle man, sponsored by Cookie3 and Earn'm.

Web3 Marketing 2024

Featured


Finance

Web3 Marketing Startup Spindl Launches On-Chain Ad Network

Crypto wallet activity is a better way to find sales prospects than "weird, sketchy Web2 data," says Spindl CEO (and Facebook vet) Antonio Garcia Martinez.

NEW YORK - CIRCA 1950:  Madison Avenue advertising executives work on a project circa 1950 in New York City, New York. (Photo by Ivan Dmitri/Michael Ochs Archives/Getty Images)

Opinion

Web3 Marketing Needs Some of Apple’s Secret Sauce

By speaking the language of Web2, the blockchain world will not only be understood but also embraced as the natural evolution of the World Wide Web.

(Laurenz Heymann/Unsplash)

Opinion

Hamster Wheel: Telegram’s Social Gaming Brings Millions to Crypto

Telegram’s Hamster Kombat game has amassed 8 million users in four weeks. It shows how gaming could be a potent tool for Web3 projects looking for audiences.

(Hamster Combat)

Consensus Magazine

How Web3 Marketing Changes the Game

Web3 promises a new relationship between brands and consumers. Fewer cookies and less tracking. More participation and ownership.

An image from the Googleplex, Mountain View, USA.

Finance

Influencer-Investors Get Perks to Pitch Tokens: Inside Crypto's 'KOL' Economy

Unlike paid shills of yore, "key opinion leaders" invest in the projects they promote on social media. In return for buzz, they can sell tokens sooner than other investors.

(Matt Cardy/Getty Images, modified by CoinDesk)

Pageof 2