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NBA
Coinbase and NBA Sign Partnership Deal
Crypto exchange Coinbase and the National Basketball Association (NBA) are teaming up on a multiyear partnership. The deal extends to the Women’s National Basketball Association (WNBA), NBA G League, NBA 2K League and USA Basketball.

Dapper Labs signe un partenariat pluriannuel avec le conseil d'administration de la star de la NBA Kevin Durant
L'accord comprend un rôle pour Durant afin d'aider à créer des moments NBA Top Shot originaux.

Dapper Labs Signs Multi-Year Partnership With NBA Star Kevin Durant’s Boardroom
Boardroom, a sports media company created by NBA star Kevin Durant and his investment firm Thirty Five Ventures, has agreed to a two-year partnership with Dapper Labs to help create original NBA Top Shot Moments and video content. This comes as JAMBB raised $3.5 million to build a comedian-focused NFT marketplace on the Flow blockchain. "The Hash" group discusses NFT video moments as the latest emerging trend to watch.

Shaq va lancer une collection NFT
Après avoir acheté ses deux premiers NFT la semaine dernière, le basketteur et homme d'affaires du Hall of Fame sort sa propre collection le 15 octobre.

Les 76ers deviennent la deuxième équipe NBA à signer un accord pour un patch publicitaire Crypto
L'équipe de Philadelphie arborera le logo Crypto.com sur ses maillots à partir de cette saison.

Philadelphia 76ers President on Crypto Ad Patch Deal With Crypto.com
The Philadelphia 76ers of the National Basketball Association (NBA) announced Wednesday that Crypto.com's logo would be emblazoned on all team uniforms starting this season. The Sixers join the Portland Trail Blazers, which inked a deal with crypto e-commerce site StormX earlier this year. 76ers President Chris Heck shares insights into the partnership, including its connection to NBA Top Shot's NFT deal, its players' involvement in the process, and the potential impact of crypto on sports.

La star de la NBA Steph Curry rejoint Tom Brady en tant qu'ambassadeur FTX
L'empire commercial de Sam Bankman-Fried ajoute un autre athlète professionnel à son tableau de capitalisation.

NBA Star Steph Curry Joins Tom Brady as FTX Ambassador
Sam Bankman-Fried’s trading empire FTX adds another professional athlete to its cap table, with Golden State Warriors guard Stephen Curry signing on as an “FTX global ambassador.” As part of the deal, Curry will receive an equity stake in FTX.

Top NBA Draft Pick Cade Cunningham Signs Sponsorship Deal With BlockFi
Former Oklahoma State star Cade Cunningham signed a multi-year sponsorship deal with crypto lending firm BlockFi that will see the up-and-coming Pistons point guard receive his signing bonus in bitcoin. "The Hash" squad discusses the industry implications for the ongoing trend of top-drafted athletes forging early-career within the digital assets industry.

Shopify to Allow Merchants to Sell NFTs Directly Through Their Stores
Shopify, which powers the e-commerce sites of over 1.7 million businesses worldwide, announced Monday it is now allowing merchants on its platform to offer non-fungible tokens (NFT) directly to customers, with the NBA's Chicago Bulls being one of the first to sell. "The Hash" team unpacks the story as it potentially opens digital assets to much wider adoption.
