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15:09:23:28
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SEC
USAA Expands Bitcoin Integration to All Members
Following a successful pilot program, US financial services firm USAA is expanding its bitcoin integration to all members.
By Pete Rizzo
Updated Sep 11, 2021, 12:10 p.m. Published Mar 14, 2016, 7:30 p.m.
USAA is expanding its bitcoin integration by allowing all accountholders to connect and view balances on Coinbase from its USAA.com website following its November pilot program.
In a post today, USAA called the pilot run successful and stated that support for the mobile app would likely be rolled out in March. Both USAA.com and the USAA mobile apps were part of the initial trial.
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In statements, lead investment associate at the USAA corporate development Jon Cholak, indicated his support for the more widespread rollout, positioning his firm as an early advocate for the technology.
Cholak said:
"Traditionally, USAA is very good about getting in front of emerging technology trends. What we're developing is at the forefront of the financial services industries."
USAA was one of several participants in the $75m Series C round raised by bitcoin services firm Coinbase in January 2015, alongside The New York Stock Exchange (NYSE) and BBVA Ventures.
The Fortune 500 firm has previously said its members are active bitcoin users, and that this was a key reason behind its investment in Coinbase.
USAA image via Facebook
Pete Rizzo
Pete Rizzo was CoinDesk's editor-in-chief until September 2019. Prior to joining CoinDesk in 2013, he was an editor at payments news source PYMNTS.com.
