Share this article

When Tether Warnings Are Marketing Tools

Stablecoin issuers are taking advantage of Tether's troubles to promote their cryptocurrencies as more viable alternates.

Updated Sep 13, 2021, 9:07 a.m. Published May 2, 2019, 8:00 a.m.
shutterstock_1194616366

"We’re in a scary place, because if Tether’s pretty systematically embedded in the crypto market infrastructure, trading on several tokens might fall.”

Usually, such talk, premised on the assumption that much of the cryptocurrency market is dependent on the dollar-pegged token known as tether or USDT, might sound like clear-eyed realism (to hardened skeptics) or FUD (to true believers).

STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters

But coming from Nelson Chen, it's part of a marketing pitch.

Chen, you see, is part of the team behind the Neutral Dollar, a stablecoin built on a basket of other stablecoins (dai, TrueUSD, the Paxos Standard and USD Coin) that is expected to launch later this month. So the New York Attorney General's recent allegations casting further doubt on the dollar backing of USDT, the leading stablecoin, have given him and other rival issuers an opportunity to highlight how their own offerings are different.

Advertisement

"We’ve already been doing that and the news that happened right now just made it more real that these conversations can maybe turn into something," Chen said. "Exchanges were looking into stablecoins already."

Also making hay of the situation is Chad Cascarilla, CEO of Paxos, creator of the Paxos Standard token, who agreed the news underscores the opportunity for other stablecoin providers.

"Now there's this non-backing issue that has bedeviled Bitfinex and Tether and I think everyone has to step back," he said. "When we look at the size of the opportunity ... we actually look at the opportunity and say 'hey, this is enormous.'"

Paxos had already been discussing its stablecoin with exchanges and other startups for some time, Cascarilla said, but is "doing that even more loudly now."

He added:

"We’re going to spend a lot of time talking to people outside the crypto world, in payments [etc] saying let’s change the way value moves."

Differentiating factors

The New York Attorney General's (NYAG) office claims that Tether, the company behind the self-named USDT stablecoin, may have lent nearly $1 billion to crypto exchange Bitfinex to cover up the latter's loss of $850 million.

The office announced Thursday that it was seeking documents from Bitfinex and Tether detailing their plan to have the exchange "borrow" as much as $900 million from the stablecoin issuer, after Bitfinex apparently lost access to $850 million held by currency converter Crypto Capital Corp.

Advertisement

According to a statement published later by Bitfinex, Crypto Capital has told the exchange that its funds were seized by authorities in the U.S., Poland and Portugal (though Bitfinex's lawyers previously told the NYAG's office that they do not believe this story).

On Tuesday, the U.S. Department of Justice indicted two individuals on bank fraud charges, claiming they provided services to Global Trading Solutions, a corporate entity said to be tied to Crypto Capital.

The exchange is telling its shareholders it will need a few weeks to unfreeze the funds.

The crypto markets shed $10 billion in the hours after the news first came out, with millions going toward USDT competitors.

While stablecoin issuers are taking advantage of the Tether news to promote their own cryptocurrencies as viable alternates to USDT, the latter is, curiously enough, still trading near its peg; according to data from crypto exchange Kraken, the token traded near $0.98 all day Monday.

Several stablecoin purveyors were quick to assert that unlike Tether, they had no conflicts of interest with operating their stablecoins. (Tether and Bitfinex are both operated by iFinex, which may mean that the former is not independent and may not have been able to refuse what appears to be a terrible trade.)

Cascarilla told CoinDesk that "having a regulated stablecoin is very important to the stability of the system," while TrustToken co-founder Rafael Cosman explained that a third-party trust company is responsible for holding user funds in escrow.

Advertisement

"This gives TrueUSD token holders the strongest possible legal protections, as the true beneficial owners of the TrueUSD escrow funds," Cosman said.

Cosman added that regular attestations (which TrustToken, Paxos, Centre, and Gemini, among others, provide) are another step that stablecoin issuers can take to build up trust with users. (Tether has famously failed to produce an audit, which it promised to do more than a year ago; the closest it has gotten are two attestations, neither by an audit firm; one by Deltec Bank & Trust, which confirmed that it had nearly $2 billion in assets last November and another by law firm Freeh Sporkin & Sullivan last June).

Stablecoin issuers need to commit to standards, however, Cosman said, concluding:

"Building trust with traders is not only important for running a successful stablecoin company, it is critical to the future growth of the cryptocurrency industry."

Bitfinex image via Shutterstock

More For You

Exchange Review - March 2025

Exchange Review March 2025

CoinDesk Data's monthly Exchange Review captures the key developments within the cryptocurrency exchange market. The report includes analyses that relate to exchange volumes, crypto derivatives trading, market segmentation by fees, fiat trading, and more.

What to know:

Trading activity softened in March as market uncertainty grew amid escalating tariff tensions between the U.S. and global trading partners. Centralized exchanges recorded their lowest combined trading volume since October, declining 6.24% to $6.79tn. This marked the third consecutive monthly decline across both market segments, with spot trading volume falling 14.1% to $1.98tn and derivatives trading slipping 2.56% to $4.81tn.

  • Trading Volumes Decline for Third Consecutive Month: Combined spot and derivatives trading volume on centralized exchanges fell by 6.24% to $6.79tn in March 2025, reaching the lowest level since October. Both spot and derivatives markets recorded their third consecutive monthly decline, falling 14.1% and 2.56% to $1.98tn and $4.81tn respectively.
  • Institutional Crypto Trading Volume on CME Falls 23.5%: In March, total derivatives trading volume on the CME exchange fell by 23.5% to $175bn, the lowest monthly volume since October 2024. CME's market share among derivatives exchanges dropped from 4.63% to 3.64%, suggesting declining institutional interest amid current macroeconomic conditions. 
  • Bybit Spot Market Share Slides in March: Spot trading volume on Bybit fell by 52.1% to $81.1bn in March, coinciding with decreased trading activity following the hack of the exchange's cold wallets in February. Bybit's spot market share dropped from 7.35% to 4.10%, its lowest since July 2023.

More For You

This article is created to test tags being added to image overlays

Consensus 2025: Zak Folkman, Eric Trump

Dek: This article is created to test tags being added to image overlays

What to know:

  • Ethena's USDe becomes fifth stablecoin to surpass $10 billion market cap in just 609 days, while Tether's dominance continues to slip.