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Bitcoin Buying Plans Are Supercharging Stocks. Is This a Michael Saylor Redux — or Another 'Long Island Iced Tea' Fad?

A flurry of copycats are trying capture MicroStrategy's magic. Will it work?

MicroStrategy's Michael Saylor (Jason Koerner/Getty Images for Bitcoin Magazine)
Companies buying bitcoin could be a short-term fad for some (Jason Koerner/Getty Images)