Hermes


Policy

Legal Expert Says MetaBirkin Project Intended to Use Hermès’ Brand for Economic Gain

Olta Andoni, general counsel at financial firm Enclave Markets, said artist Mason Rothschild was looking to “piggyback” off the French luxury brand’s reputation. But even artists who are creating digital art aren't free of consumer protection laws.

(MetaBirkins/Instagram)

Videos

Luxury Brand Hermès Wins Trademark Lawsuit Against ‘Metabirkin’ NFT Creator

After several days of deliberation, the nine-person jury in the copyright infringement trial between Hèrmes and non-fungible token (NFT) artist Mason Rothschild ruled Wednesday in favor of the French luxury brand. The jury also decided the NFTs were not protected under the First Amendment of the U.S. Constitution, as Rothschild's lawyers had argued during the trial. Enclave Markets General Counsel and Chief Compliance Officer Olta Andoni discusses the verdict.

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Videos

Hermès Wins Lawsuit Against 'MetaBirkin' Artist: What Does This Mean for the NFT Market?

French luxury brand Hermès won a landmark trademark lawsuit against "Metabirkin" NFT artist Mason Rothschild. Enclave Markets General Counsel Olta Andoni weighs in on the outcome and compares the trademark dispute to Andy Warhol's Campbell's Soup Cans artwork, noting "there's a lot more artistic relevance there."

Recent Videos

Videos

Legal Expert on Future of NFT Trademark Law

A Manhattan federal jury concluded that non-fungible token (NFT) artist Mason Rothschild's "Metabirkin" NFT collection violated Hermès' trademark rights. "Just because you are creating digital art doesn't mean no consumer protections are applicable," Enclave Markets General Counsel and Chief Compliance Officer Olta Andoni said.

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Web3

Hermès Wins Trademark Lawsuit Against MetaBirkins NFTs, Setting Powerful Precedent for NFT Creators

The verdict ends a year-long battle between the French luxury house and NFT artist Mason Rothschild over his MetaBirkin NFT collection.

(Edward Berthelot/Getty Images)

Videos

Yuga Labs Reaches Settlement With Ryder Ripps Collaborator in Bored Ape NFTs Trademark Lawsuit

Yuga Labs, the parent company of the Bored Ape Yacht Club NFT project, has reached a settlement with Thomas Lehman, who built websites and smart contracts for Ryder Ripp's copycat project "RR/BAYC." Leichtman Law PLLC Managing Partner David Leichtman discusses the details of the settlement, sharing insights into the trademark and copyright considerations for digital collectibles. Plus, his take on the Hermès vs. MetaBirkin trial.

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Videos

Hermès vs. MetaBirkin Artist: NFT Trademark Trial Kicks Off

A trademark trial focused on non-fungible tokens (NFT) began Monday, pitting French luxury designer brand Hermès against NFT artist Mason Rothschild. Hermès claims the artist's "MetaBirkin" NFT collection allegedly infringed on its trademark, which depicts digital images of its well-known Birkin handbag. "The Hash" panel discusses the legal considerations of NFTs as Web3 makes waves in fashion and art.

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Videos

Nike and Hermès File Lawsuits for Trademark Infringement as Fashion Collides With NFTs

Nike has filed a lawsuit against online sneaker reseller StockX for selling unauthorized images of its shoes in the form of non-fungible tokens (NFTs). Separately, Hermès filed against Mason Rothschild after it created NFTs of the luxury designer’s famous Birkin handbags, called “MetaBirkins.” “The Hash” squad discusses the intellectual property implications for tokenizing fashion.

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