Luxury


Finance

4K NFT Marketplace Goes Live, Bringing Physical Goods to the Blockchain

The red-hot NFT market expands beyond digital art into tokenized Rolexes, Birkins, Yeezys and other luxury products.

Rolex Submariner watch

Markets

Dolce & Gabbana Sets Date for Haute Couture NFT Drop

The fashion house's marketplace partner says the NFTs will bring D&G's work "from the physical to the metaphysical."

Fashion designer Stefano Gabbana, actress Sofia Loren and fashion designer Domenico Dolce attend a Dolce & Gabbana fashion show in 2018.

Markets

British Fashion Brand Burberry Releases First NFTs

The label said that the digital B Series collection will feature limited-edition product drops.

Sharky B, one of Burberry's new NFTs.

Finance

Rolexes in DeFi? NFT Marketplace 4K Raises $3M to Combine NFTs and Luxury Goods

4K aims to bring NFTs of vault-stored valuables into the world of decentralized finance.

Rolex Submariner watch

Markets

Fashion Redefines Finance: The Logic of Digital Luxury

Success in the new world of finance requires understanding the internet zeitgeist and how media content becomes popular and unpopular, says our columnist.

TikTok star Charli D’Amelio promoting Step.

Finance

Crypto Is a Luxury, Gucci Just Hasn’t Realized It

High-end retailers are accepting crypto for their wares when they should be thinking much bigger.

MOSHED-2021-4-21-11-26-17

Finance

Louis Vuitton, Cartier, Prada to Use Bespoke Blockchain to Tackle Counterfeit Goods

A private network developed in partnership with ConsenSys will undergird the Aura Blockchain Consortium.

LVMH Stores as Sales Surge Show Luxury Defies Pandemic Gloom

Finance

Luxury Watchmaker Breitling Adds Its First Timepieces to a Blockchain

In a rare example of real-world business deployment, Breitling is registering watches on a blockchain to track their provenance from owner to owner.

Image via Breitling

Finance

Seychelles' Stock Exchange Will List Ethereum Tokens Representing Supercars

MERJ, the only licensed stock exchange in the Seychelles, plans to list ethereum tokens representing shares in supercars issued by CurioInvest, starting with a $1.1 million Ferrari.

Ferrari F12tdf supercar image via Shutterstock

Markets

Swiss Watchmaker Franck Muller Launches 'Functional' Bitcoin Timepiece

Swiss luxury watchmaker Franck Muller has launched a limited-edition bitcoin timepiece dubbed “Encrypto” that comes with a cold wallet.

Franck Muller bitcoin watch

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