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Sports
National Hockey League Comes Around to Digital Collectibles, Using Sweet Platform
NHL Breakaway launches with Sweet, a platform for brands to create NFT collectibles under the Ethereum ERC-721 standard on Polygon and the Ethereum mainnet.

LinksDAO, the Online Community That Bought a Golf Course, Is Accepting New Members
The new tiers of membership offer various levels of access to the group's private Discord, network of peer-to-peer private courses and eventual entry to its Spey Bay Golf Club in Scotland.

Fantasy-Sports Firm Sorare Looks to Increase Appeal by Diluting Crypto Association
While Sorare has over 5 million registered users, it is looking to fuel further growth by adding support for the U.S. dollar, euro and British pound.

F1 Ticket Provider Platinum Group Introduces NFT Tickets for Global Racing Event
The NFTs, debuting this weekend at the Monaco Grand Prix, offer collectors access to the race as well as future loyalty benefits.

Sports Illustrated Launches NFT Ticketing Platform on Polygon
Sports Illustrated's ticketing marketplace SI Tickets has developed "Box Office" in partnership with Ethereum software company ConsenSys.

Baron Davis: Bringing Athletes to Web3
The ex-NBA point guard is teaching sports clients to engage with communities using crypto tech.

How Sports DAOs Can Offer Fans a Piece of the Action
Just as the Ethereum network continues to show us the way toward a fairer internet, Sports DAOs will show us the way toward the future of fandom, says Adam Miller of MIDAO in this op-ed for CoinDesk's Culture Week.

The Australian Open Goes Full Web3
January’s tennis grand slam shows how brands can embrace the metaverse for increased fan engagement.

Fan Token Project Chiliz Sets Up $50M Incubator Backed by Jump Crypto
Chiliz Labs will invest in early-stage Web3 projects in the sports and other entertainment sectors that will build on the layer 1 blockchain.

I’m Glad There Are No Crypto Super Bowl Ads: Here’s Why
Sportswashing and crypto company hubris are no longer in play this year. And that's a good thing.
