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How We Chose the CoinDesk 50

The CoinDesk 50 is an annual selection of the most innovative, consequential and viable projects in the crypto-blockchain industry.

Credit: Cavendish Design
Credit: Cavendish Design

In assembling the inaugural CoinDesk 50, we cast the net wide. We wanted a final list that encompasses the entire industry, from bitcoin to conglomerates adopting blockchain technology.

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We started by gathering a "long list" of more than 200 contenders based on submissions from CoinDesk staff around the world. Then we sampled some outside experts for more names. Then we divided the list into categories (for example, "DeFi" or "enterprise") and picked companies and organizations that are best-in-class.

Our criteria included:

  • Innovation: How innovative is this company or project, judged against the industry as a whole, and against its immediate peers?
  • Viability: Given its funding, leadership team and demand, how likely is "X" to succeed in the next five years?
  • Buzz: How much traction does "X" have among venture funders, the media, and on Crypto Twitter?

This isn't an exact science, obviously. Inevitably we left out worthy companies and included some people may not like. If you have concerns or complaints, please get in touch and we will attempt to explain our decision-making. (Please note: this is a list or selection, not a ranking.)

Benjamin Schiller

Benjamin Schiller is CoinDesk's managing editor for features and opinion. Previously, he was editor-in-chief at BREAKER Magazine and a staff writer at Fast Company. He holds some ETH, BTC and LINK.

Benjamin Schiller