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Starbucks
The Brains Behind Starbucks Rewards Help Push Coffee Chain Giant Into Web3
Starbucks Rewards is one of the most successful loyalty programs in retail, with about 60 million memberships worldwide. Adam Brotman, the brains behind Starbucks Rewards, is now the co-CEO of Forum3 and helping the coffee giant with Starbucks Odyssey, its Web3-powered loyalty program. As one of CoinDesk's Most Influential 2022, Brotman joins "The Hash" to discuss the significance of expanding the rewards system to blockchain and incorporating digital collectibles.
Polygon Studios CEO on Partnership With Starbucks
Polygon’s business-development team has managed to land partnerships with major brands entering the Web3 space, including Nike, Reddit, Meta and Robinhood. Polygon Studios CEO Ryan Wyatt, who made CoinDesk's Most Influential 2022 list, discusses the details of their latest collaboration with Starbucks and his outlook for mainstream adoption of crypto.
Starbucks lance la version bêta du programme de fidélité Web3 « Odyssey »
Le test du programme expérientiel combine des récompenses de fidélité client avec la collecte de NFT et d'autres éléments gamifiés.
Starbucks Unveils Web3-Powered Rewards Program Beta for Select Members
Starbucks has officially launched the beta testing of “Starbucks Odyssey,” a rewards program powered by Web3 technology. “The Hash” panel discusses what this means for mainstream adoption of crypto and the growing NFT market.
Starbucks peut-il intégrer le Web3 au grand public ?
Ce que les initiatives Web3 des entreprises peuvent Guides de l’annonce de Starbucks Odyssey.
Starbucks Odyssey Program to Offer Digital Collectible Stamps in NFT Form
Starbucks (SBUX) is set to begin a non-fungible token-based (NFT) loyalty program called Odyssey that allows customers to purchase and earn digital collectible stamps in the form of NFTs that offer benefits and immersive experiences. “The Hash” panel discusses what this means for the growing market of NFT adoption.
Starbucks propose un programme de fidélité basé sur les NFT utilisant la Technologies blockchain de Polygon
Starbucks Odyssey permettra aux clients d'acheter des timbres de collection numériques sous forme de NFT qui offrent des avantages et des expériences immersives
Starbucks dévoile sa plateforme Web 3 dans une annonce NFT
La chaîne de café affirme que ses objets de collection numériques seront probablement indépendants de la chaîne et offriront des avantages liés à ses emplacements physiques.
