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Starbucks
Why Did Starbucks' Web3 Project Fail?
Starbucks announced that it is sunsetting Odyssey, the 18-month experiment that uses collectible non-fungible tokens as the anchor of a loyalty program. According to two people familiar with the matter, Polygon Labs paid $4 million to collaborate with the coffee giant in 2022. CoinDesk's Jennifer Sanasie weighs in on Starbucks' failed attempt at entering the crypto space.
Why ETH ETFs Might Not Get Approved; 3AC's Kyle Davies Not Sorry
"CoinDesk Daily" host Jennifer Sanasie breaks down the biggest headlines impacting the crypto industry today, including a Bloomberg analyst's prediction that ether ETFs likely won’t get approved in May. Plus, 3AC co-founder, Kyle Davies, speaks up about the company's bankruptcy; and Polygon Labs paid $4 million to Starbucks for the coffee company’s now failed Web3 project.
Polygon Labs Paid $4M to Host Starbucks' Failed Foray Into Crypto: Sources
The blockchain developer gave the coffee giant a $4 million grant as part of their 2022 deal to build an NFT-powered loyalty program that is now being shuttered.
Aku Creator Micah Johnson on Starbucks Partnership, Web3 Outlook
Starbucks' Web3 loyalty program Odyssey is launching a new 'Journey' for its next digital collectible Stamp, in collaboration with NFT collection Aku. Aku creator and former MLB Player Micah Johnson shares his insights into the Starbucks partnership and what to expect from "Aku Adventure." Plus, Johnson's take on the future of Web3 in entertainment and the downturn in the NFT market.
Sen. Tuberville Calls on DOJ, SEC to Investigate Prometheum; Could Bitcoin Reach $120K by 2024?
“CoinDesk Daily” host Jennifer Sanasie discusses the hottest stories in crypto, including why one bank predicts bitcoin (BTC) could rise to $120,000 by the end of 2024. Sen. Thomas Tuberville is asking the SEC and DOJ to look into crypto broker Prometheum. Lawyers for Grayscale are criticizing regulators for approving a leveraged bitcoin-based exchange traded fund. And, a closer look at Starbucks' latest NFT collaboration.
Starbucks Teams Up With Micah Johnson's Aku NFT Project
The next Starbucks Odyssey Journey will feature a Stamp "designed by Aku" and include a $100,000 donation to Blessings in a Backpack, a non-profit tackling food insecurity among children.
Web3 News From Consensus
A special edition of The Airdrop on the ground in Austin at CoinDesk's festival.
Starbucks Odyssey Brews Smoother Second Serving of NFTs With 'First Store' Collection
Members of the Web3 loyalty program who had two unique stamps in their wallet were able to access a pre-sale before it opened to the rest of the beta group.
Starbucks Odyssey Releases ‘The Siren Collection,’ Its First Limited-Edition NFT Drop
Members of Starbucks Odyssey, the rewards program currently in beta, were able to purchase up to two “Stamps” from an edition of 2,000 featuring the brand’s iconic siren, but the launch was not without issues.
What Does Web3 Actually Mean?
Brands like Nike, Starbucks and Gucci have started to make big bets on Web3 through non-fungible token (NFT) sales or metaverse activations. Web3 has also been increasingly adopted in the crypto industry to refer to the future of the internet. So what does this futurist vision actually mean? CoinDesk's Doreen Wang explains.