Andrea Berry is a seasoned expert in online video strategies, with over 15 years of experience in helping media companies transform their businesses through emerging platforms and strategic partnerships. One of her early successes was helping to launch Qello Concerts, the first direct-to-consumer live-music OTT service, and later joining the team again to help the founder transform it into a white-label B2B platform, Qello Media Services. At Vimeo, Andrea built and implemented the channel sales program and launched dozens of OTT channels across various industries as their first strategic sales director for their enterprise offering. She currently serves as the head of business development at Theta Labs.
