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Silver Lake Leads $150M Round in NFT Platform Genies
The investment values the avatar company at $1 billion.

Genies, a non-fungible token (NFT) platform, raised $150 million in its recent funding round led by private equity firm Silver Lake to further its Web 3 ambitions. The New York Times DealBook first reported the news.
- The U.S.-based company's latest funding round values it at $1 billion, the company said Tuesday. This investment will help support it as it provides tools to create and sell characters online.
- "Sometimes it's a small company like this, and other times it's huge, large companies that need to be transformed," Egon Durban, the co-chief executive of Silver Lake, told DealBook.
- In May last year, Genies raised a $65 million round led by Mary Meeker's Bond Capital with participation from Dapper Labs, Polychain, Coinbase Ventures, Hashkey and others.
- In December, the company partnered with the Universal Music Group, enabling Universal's musicians to create digital versions of themselves.
- Genies and Silver Lake were not immediately available for comment when contacted by CoinDesk.
Read more: Dapper Labs, Coinbase Ventures Join $65M Investment in Avatar Startup Genies
UPDATE (April 12, 14:19 UTC): Changes headline, adds link to press release.
Camomile Shumba
Camomile Shumba is a CoinDesk regulatory reporter based in the UK. Previously, Shumba interned at Business Insider and Bloomberg. Camomile has featured in Harpers Bazaar, Red, the BBC, Black Ballad, Journalism.co.uk, Cryptopolitan.com and South West Londoner. Shumba studied politics, philosophy and economics as a combined degree at the University of East Anglia before doing a postgraduate degree in multimedia journalism. While she did her undergraduate degree she had an award-winning radio show on making a difference. She does not currently hold value in any digital currencies or projects.
