Starbucks

Polygon’s business-development team has managed to land partnerships with major brands entering the Web3 space, including Nike, Reddit, Meta and Robinhood. Polygon Studios CEO Ryan Wyatt, who made CoinDesk's Most Influential 2022 list, discusses the details of their latest collaboration with Starbucks and his outlook for mainstream adoption of crypto.

Dec 9, 2022

Web3

La prueba del programa experiencial combina recompensas de fidelización de clientes con recolección de NFT y otros elementos gamificados.

By Rosie PerperDec 8, 2022

Starbucks has officially launched the beta testing of “Starbucks Odyssey,” a rewards program powered by Web3 technology. “The Hash” panel discusses what this means for mainstream adoption of crypto and the growing NFT market.

Dec 8, 2022

By Adrian Blust, Adam B. LevineOct 11, 2022

Opinion

Qué pueden Aprende las iniciativas corporativas Web3 del anuncio de Starbucks Odyssey.

By Stephanie HurderOct 4, 2022

By Adam B. Levine, William Foxley, Jennifer Sanasie, Wendy OSep 12, 2022

Starbucks (SBUX) is set to begin a non-fungible token-based (NFT) loyalty program called Odyssey that allows customers to purchase and earn digital collectible stamps in the form of NFTs that offer benefits and immersive experiences. “The Hash” panel discusses what this means for the growing market of NFT adoption.

Sep 12, 2022

Finance

Starbucks Odyssey permitirá a los clientes comprar sellos coleccionables digitales en formato NFT que ofrecen beneficios y experiencias inmersivas

By Jamie CrawleySep 12, 2022

Finance

La cadena de café dice que sus coleccionables digitales probablemente serán independientes de la cadena y vendrán con beneficios vinculados a sus ubicaciones físicas.

By Eli TanMay 4, 2022

Finance

El lanzamiento de su producto estrella para el consumo estaba previsto inicialmente para principios de 2020.

By Jamie CrawleyMar 30, 2021