Share this article

On-Chain Ads Are Finally Here, in a Win for Privacy and User Experience

Cookies, pop-ups, and sketchy device fingerprinting are on their way out. Web3 users will control their online identities and be served relevant ads.

NEW YORK - CIRCA 1950:  A Madison Avenue advertising executive relaxes on his boat circa 1950 in New York City, New York. (Photo by Ivan Dmitri/Michael Ochs Archives/Getty Images)
A Madison Avenue ad exec circa 1950 (Ivan Dmitri/Michael Ochs Archives/Getty Images)